Experts’ tourism plan for Cyprus

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The impact of the world economic crisis on tourist arrivals in Cyprus from Britain will be limited to a minimum, says a group of experts.

Statements from the group, whose members include Cyprus Minister of Tourism

Antonis Paschalides, members of the Cyprus Tourism Organisation (CTO) and the Cyprus Hoteliers Association (CHA), said that major tour operators are not contemplating reducing their bookings for Cyprus.

The minister held meetings with Cyprus tourist officials in London, on the sidelines of the annual World Travel Market event.

Paschalides said he believed that if the CTO, the hoteliers and others involved in tourism implement a short-term plan they have prepared, they will be able to deal with the crisis efficiently with the minimum possible negative repercussions.

He said that this plan provides for the improvement of relations with the tour operators and will support to them so that they can make the bookings they are planning and undertake a targeted promotion of their product.

Speaking during a dinner hosted by the CTO, Pascchalides expressed optimism that with the promotion of various measures, challenges arising from the world economic crisis will be effectively addressed and Cyprus will become more competitive.

He also announced the launch of a new low-cost offer for short vacations under the title Short Escapes—Great Experiences, for people living in Cyprus. He said that the offer would be extended at a later stage to people living abroad.
President of the Hoteliers Association Haris Loizides expressed deep concern about the repercussions of the financial crisis but appeared certain that losses will be limited to the minimum if the necessary measures are taken.

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