Greece is open for cruise industry business, Greek Shipping Minister Panagiotis Kouroublis has said when addressing the fourth Posidonia Sea Tourism Forum in Athens last week.
Infrastructure improvements at the country’s ports and China’s vast potential are holding a key role to success, according to top representatives of the industry from across the world who attended the two-day event on the prospects of the cruise industry in the East Mediterranean.
“The shipping ministry in cooperation with the tourism ministry attempts to open new roads in dynamic sectors of tourism, such as the cruise industry. The cruise sector is one of the most crucial sectors for us as we seek to make the most of its potential. It is a sector which, I want to stress, is a priority for the (Greek) state,” Kouroumblis said at the opening session.
Although the tourism industry has been traditionally one of the strongest pillars of the Greek economy, shortages in port infrastructure have not allowed Greece to reach its full potential when it comes to attract more cruise guests, Greek officials and sea tourism decision makers noted.
Greece will launch a concessions campaign to encourage investments in port and air infrastructure required to help the country optimize its full potential as a destination of choice for global cruise liners and passengers, Kouroumblis said.